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pr sculpting

PR Sculpting

The term PR Sculpting is another one of those words that is thrown around the SEO world, but what does it really mean?

Basically, PR sculpting refers to a process where webmasters used to use the “nofollow” tag on their internal site links in order to focus page rank or link strength on the pages and/or anchor text that the site owner wanted to see ranked in a Google.

After knowing the definition of PR (which means Page Rank, by the way) sculpting, it was a technique that was widely used on webmasters’ sites to help boost your site’s search engine rankings?

The use of PR sculpting techniques is designed to change the way page rank moves within your site.

For example, on a large number of sites, the majority of incoming links point to the home page. Because of this, the homepage has the highest page rank, which is then distributed to other pages of the site due to links to other pages.

Some pages are considered less important than others (like your disclaimer page or contact me page), so you didn’t want to waste any page rank value on those pages.

So, to keep page rank going to the pages of your site that you wanted to draw attention to, you could add the “nofollow” attribute to the links on your site.

The thing that made PR sculpting worth trying is that there was a history of results.

Websites that used PR sculpting techniques demonstrated that they had far better PR flow than sites that didn’t use the technique.

PR sculpting was used for several years but Google changed the way Pagerank was calculated a long time ago.

While the use of PR sculpting and the “nofollow” attribute has stopped working, it could theoretically be possible with the use of Javascript.

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Dave (Designed by)

I’m Dave and I’ve been building websites and online marketing for over a decade.

This is my home a place where I cover Design, SEO and all the other things that interest me.


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